The Targeted Media Services Network supports Australian magazine publishers to build sustainable publishing businesses.
We celebrate Australian print and digital targeted media brands. Why? Because media brands serving a particular niche have deeper relationships, higher levels of audience engagement, and drive better marketing results for their clients.
B2B retail beauty title esprit Magazine Australia has changed its name to Retail Beauty to better reflect the industry that it serves and the digital touchpoints that the brand now provides. More
Men’s lifestyle publication Man of Many has launched an innovative new e-commerce platform, offering a curated collection of niche brands from Australia and across the globe. More
Nominations for the 2021 Mumbrella Publish Awards are open to recognise and celebrate the best work and talent in the B2C, B2B and custom publishing industry across Australia and New Zealand. More
Prevention magazine is proudly 100 issues strong with its June/July issue, on sale this week with Masterchef judge Melissa Leong on the cover. More
When digital marketing provider Advant Group was looking to grow its business, it found the perfect solution to expand its subscriber base and skillset via the acquisition of Clientcomm. Advant Group Director Clare Murphy explains why the two companies are such a good fit, and how the process transpired. More
Coasties Magazine burst onto the scene in New South Wales’ Central Coast six months after Australia first experienced the impact of the COVID-19 pandemic, borne out of Founder Amy Nelmes-Bisset’s vision to create a marketing channel that encourages people in the region to support local businesses at a time when they needed it most. Here, Amy chats about why people thought she was crazy, the importance of knowing your audience, and a community-first approach. More
Audience engagement expert Bibblio is shining a spotlight on the many multi-platform magazine publishers that are thriving via its “Vertical Heroes” series of interviews. Here, Bibblio Co-Founder Rich Simmonds speaks with Travel Radar about developing an engaged audience and thinking ‘mobile-first’. More
Sydney-based Local Publishing Co has emerged as a niche publishing success story with its range of small-format “hyper-local” print magazines covering areas around the city’s east. More
No matter the size of the media company, one universal truth of sales failure is lack of formal accountability within the sales team. More
There’s no denying print publishing has experienced its challenges over the past few years, and the path has been paved for digital experiences that connect your publication to a broader audience. Digital publishing – once a technical nightmare filled with expensive software solutions and the need for a hefty investment – is now more accessible More
Facebook will reintroduce Australian news content on its platform following the Australian Government’s decision to introduce amendments to the News Media Bargaining Code to address Facebook’s concerns. More
The key to your success in the world of media sales is increasing the number of meetings you are granted by prospective advertisers. Developing an effective prospecting process can be the difference between life and death in your media sales career. More
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