
North appointed to launch digital platform for BlueScope’s Steel Profile magazine
Design and innovation studio North has been appointed to create and launch the first digital experience for BlueScope’s Steel Profile magazine. More
The Targeted Media Services Network supports Australian magazine publishers to build sustainable publishing businesses.
We celebrate Australian print and digital targeted media brands. Why? Because media brands serving a particular niche have deeper relationships, higher levels of audience engagement, and drive better marketing results for their clients.
Design and innovation studio North has been appointed to create and launch the first digital experience for BlueScope’s Steel Profile magazine. More
Rainmaker Information, publisher of Money magazine, has appointed Julia Newbould Managing Editor of Money magazine. More
Digital travel publisher We Are Explorers has collaborated with Destination NSW on a multi-channel digital campaign to encourage readers to map out their ultimate road trip. More
Listed B2B media group Aspermont has told shareholders it has generated more than $1 million of revenue from over 100 business clients since launching its virtual events and exhibition division five months ago. More
When digital marketing provider Advant Group was looking to grow its business, it found the perfect solution to expand its subscriber base and skillset via the acquisition of Clientcomm. Advant Group Director Clare Murphy explains why the two companies are such a good fit, and how the process transpired. More
Coasties Magazine burst onto the scene in New South Wales’ Central Coast six months after Australia first experienced the impact of the COVID-19 pandemic, borne out of Founder Amy Nelmes-Bisset’s vision to create a marketing channel that encourages people in the region to support local businesses at a time when they needed it most. Here, Amy chats about why people thought she was crazy, the importance of knowing your audience, and a community-first approach. More
Audience engagement expert Bibblio is shining a spotlight on the many multi-platform magazine publishers that are thriving via its “Vertical Heroes” series of interviews. Here, Bibblio Co-Founder Rich Simmonds speaks with Travel Radar about developing an engaged audience and thinking ‘mobile-first’. More
Sydney-based Local Publishing Co has emerged as a niche publishing success story with its range of small-format “hyper-local” print magazines covering areas around the city’s east. More
No matter the size of the media company, one universal truth of sales failure is lack of formal accountability within the sales team. More
There’s no denying print publishing has experienced its challenges over the past few years, and the path has been paved for digital experiences that connect your publication to a broader audience. Digital publishing – once a technical nightmare filled with expensive software solutions and the need for a hefty investment – is now more accessible More
Facebook will reintroduce Australian news content on its platform following the Australian Government’s decision to introduce amendments to the News Media Bargaining Code to address Facebook’s concerns. More
The key to your success in the world of media sales is increasing the number of meetings you are granted by prospective advertisers. Developing an effective prospecting process can be the difference between life and death in your media sales career. More
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