Events

Event management resources for publishers and media brands.

Connecting your audience

Events are a great way for media brands to further build relationships with their audiences, fostering a sense of community that extends well beyond the printed page or computer screen.

The Targeted Media Services Network keeps track of key news and information impacting the Australian events industry, and resources relevant to B2C, B2B, virtual and in-person networking, conferences and exhibitions.

Latest event management news

Aspermont looking to expand virtual event division

UPDATED Business Events Grant program: what you need to know

The Federal Government will support Australia’s business events industry with $50 million in funding via a new Business Events Grant program, which forms part of the Relief and Recovery Fund providing assistance to sectors, regions and communities affected by the economic impacts of COVID-19. More

Deeper audience connections and first-party data: Reuters 2021 media trends

Digital transition, diversified revenue streams, increased engagement across multiple channels and a remote working future – these are the key themes of Reuters’ 2021 Journalism, Media and Technology Trends and Predictions. So how do these relate to media organisations with highly targeted audiences? More

COVID-19 – a positive innovation change accelerant

For most people, the word ‘COVID-19’ immediately evokes thoughts of change, writes Momentum Media’s Head of Engineering Blair Dods. Change we would never have imagined at the start of 2020 and that which has forced us to rethink how we operate strategically and how we deliver to our audiences. More

Research and Studies

Deeper audience connections and first-party data: Reuters 2021 media trends

20 January 2021

Virtual events to dominate business event sector in 2021

12 October 2020

Interviews

Behind Momentum Media’s quick pivot to virtual events

2 June 2020

“I personally think that there is a fresher, more edgy, more granular way to go about doing events.” Momentum Media Director Alex Whitlock explains how the company has pivoted quickly its in-person events to provide added value to its audience and clients since the COVID-19 pandemic. More

pv magazine: content marketing and events are our growth areas

9 September 2019

Audience engagement experts Bibblio are shining a spotlight on the many multi-platform magazine publishers that are thriving via its “Vertical Heroes” series of interviews. Here, Bibblio Co-Founder Mads Holmen speaks with Berlin-head quartered pv magazine, which also has an Australian base, about going beyond the press release in their news reporting, branching into events, and being willing to change strategy if something doesn’t work. More

Yaffa Media launches new cycling event, a game-changer for audience engagement

7 August 2019

Yaffa Media’s special interest title Bicycling Australia has launched a new cycling event, the Mudgee Classic. Publisher James Yaffa talks about how organising cycling events has been a “game changer” for the 25-year-old brand. More