Google Keyword Planner updated to show most relevant keyword suggestions

Google’s Keyword Planner has been updated to show the most relevant keyword ideas for your business, website or publication.

Google’s Keyword Planner has been updated to show the most relevant keyword ideas for your business, website or publication.

The keyword planning tool is a useful resource for publishers in researching keyword ideas for SEO-optimised web content, and to help plan out Google Ads campaigns and bid estimates. 

The planner will now show the most relevant keywords based on the seed keyword selected. 

Google uses this example to explain: 

For example, when you provide the seed keyword “boots”, you might see keyword ideas such as “womens boots”, “work boots” and “cowboy boots.” You’ll have the option to broaden your search by adding recommended words to your seed keyword.

To help prioritise keyword ideas, Google has also introduced two other features that give more control over what keyword ideas show:

  • Website filtering: filter keyword ideas to only show keywords most closely related to your business or publication (based on your website).
  • Brand exclusions: exclude keyword ideas that include brand terms.

If you don’t already use the keyword planner, SEO tools provider Ahrefs has developed a useful and actionable guide on how to use the free version to increase your website traffic. 

Share this article
Staff writer
Staff writer

    Subcribe to learn more about content marketing

    By click “Subcribe” you agree and terms and conditions using for your contact data for newleater purposes.

    Leave a Reply

    Your email address will not be published. Required fields are marked *

    Latest Post

    12 ways to set your publication up for success in 2023

    There’s no time like the New Year to welcome change into your business, so we asked Alan Leech, Chief Architect at crmSubscribe, to recommend some key areas that can significantly impact your publication’s success next year. More

    Is going back to the basics the secret to subscription success?

    Tech advancements, market insights, and customer analytics mean more data than ever to inform a robust subscription strategy. But when the market begins to turn on its head, relying on the tried and tested basics of attracting, converting and retaining subscribers is key, according to crmSubscribe founder Alan Leech. More

    Is your customer journey set up to create loyal subscribers?

    When we talk about creating loyal subscribers, we often jump straight to customer acquisition strategies, tech advancements or sophisticated software. But for Alan Leech, the founder of crmSubscribe, the starting point is your customers’ journey and your touchpoints with them. More