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There’s no time like the New Year to welcome change into your business, so we asked Alan Leech, Chief Architect at crmSubscribe, to recommend some key areas that can significantly impact your publication’s success next year. More
Tech advancements, market insights, and customer analytics mean more data than ever to inform a robust subscription strategy. But when the market begins to turn on its head, relying on the tried and tested basics of attracting, converting and retaining subscribers is key, according to crmSubscribe founder Alan Leech. More
Growing your subscriber database is one of the most important things you can do as a publisher. Here’s four common mistakes to avoid. More
When we talk about creating loyal subscribers, we often jump straight to customer acquisition strategies, tech advancements or sophisticated software. But for Alan Leech, the founder of crmSubscribe, the starting point is your customers’ journey and your touchpoints with them. More
Listed B2B media group Aspermont has created the new group executive position of Chief Content and Strategy Officer to manage the expansion of group content on a global basis. More
Vertical Networks Group has launched GamesHub, a video game news, reviews, and features website dedicated to creating approachable games coverage for anyone. More
Bush Journal, a 40-page quarterly news print publication, has been launched to share stories and photography from regional areas. More
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