Joseph Brookes joins InnovationAus team
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InnovationAus appoints Joseph Brookes as senior reporter

Award-winning journalist and former reporter Joseph Brookes has joined the InnovationAus.com Sydney team as a full-time senior reporter to boost editorial coverage of state government policy.

Joseph Brookes’ appointment follows a significant increase in readership and traffic for the independent Australian publisher, which has bolstered its position as a trusted source of accurate news and commentary on public policy and business innovation since the start of the COVID-19 pandemic.

“Bringing Joe on board is a huge step forward for us and will help us achieve the goals we have set ourselves for 2021 – in terms of expanded editorial coverage and commercial projects,” said InnovationAus Editorial Director James Riley.

“InnovationAus’ reporting emphasis to date has been on innovation policy and government transformation issues in Canberra, but we now want to multiply this focus across all other states and territories.

“Joe’s initial priority will be to get closer to the innovation policies of the New South Wales and Queensland governments, while Melbourne-based Denham Sadler will increase coverage of Victoria and South Australia.”

The publication’s short-term goal is to increase its number of newsletters and boost traffic to the site.

“We will also start to cover a broader area than our sweet spot to date, which has been tech-enabled ventures and government policy,” continued Riley. “But it is already shaping as a big year for news. We see this in ongoing issues of data management, privacy, and digital platforms.

“Controversy and debate will continue to rage in this area for the next several years – and we aim to help galvanise new thinking with our news reporting and commentary.”

Brookes reported on Australian business and government technology as a journalist and editor for Which-50, where he covered several issues including cloud computing, data privacy, digital marketing, sustainability and digital accessibility. He was awarded best new journalist at the 2020 IT Journalism Awards and his work has also appeared in the AFR and Government News.

“I’m thrilled to be joining InnovationAus and the wider Hello Espresso team. I’ve admired the publication and its writers for several years now.

“I look forward to working with James and Denham on covering public policy and innovation during a time of great disruption.”

InnovationAus reports on government policy as it affects technology-based innovation across the nation’s growth industries, including mining, agriculture, financial services, MedTech, cyber security and advanced manufacturing. 

The digital publication aims to provide Australian corporate, finance, and innovation sectors with news and senior insights into the public policy that underpins the strength of the local ecosystem, and to find or highlight examples of innovation excellence within the Australian industry.

InnovationAus is part of diversified communications group Hello Espresso. In January, Catherine Arnott was appointed Managing Director of InnovationAus to help grow the brand’s commercial offerings and role in the Australian media landscape.

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