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Australia Post wants to increase large print post prices from January 2020

Australia Post has submitted to the Australian Competition and Consumer Commission (ACCC) for assessment a proposal to increase the price of its ordinary letter services, including large letter services that cover magazines. The ACCC will welcome submissions on the proposal soon.

If approved, the price increase would begin in January 2020. 

Under Australia Post’s proposal, the basic postage rate charged for ordinary small letters delivered to its regular timetable would rise from $1.00 to $1.10. The price of delivering ordinary large letters at the regular timetable would rise by 10 per cent.

The price of priority labels for delivering ordinary letters at the priority timetable would remain unchanged at 50 cents. Australia Post is also proposing to maintain the price of concession stamps at 60 cents and stamps for seasonal greeting cards at 65 cents.

In its submission to the ACCC, Australia Post said “The combination of ongoing volume decline and an ever increasing delivery footprint requires a continuing focus on cost efficiency as well as regular price increases to ensure a sustainable letter service.” 

Australia Post points to the decline of large print post (under 500 grams) as a significant contributor to the request for a price increase, stating that large print post volumes have declined at an average annual rate of 5.8 per cent since 2007-08, and this decline looks to increase with volumes declining by 10.6 per cent in 2016-17, and by 9.9 per cent in 2017-18. 

“These declines reflect the general trends within the magazine and publication industries where magazine and publication subscription (and circulation) rates have declined worldwide.”

Australia Post, Draft Price Notification 2019

ACCC Commissioner Cristina Cifuentes said “In assessing these proposed price increases, we will consider various issues including trends in the postal industry and whether Australia Post has adequately explored efficiency improvements before increasing its letter prices.

“We will welcome submissions on this proposal and will take into account the views of industry stakeholders, consumers and Australia Post itself.”

Under the Australia Post price notification framework, the ACCC does not have the role of approving the proposed price increase.

Rather, the ACCC is required to assess the proposed price increase in accordance with the Competition and Consumer Act 2010 and then notify Australia Post on whether it objects to the proposed price increase. In addition to the ACCC’s assessment, Australia Post must give written notice to the Minister for Communications of its intent to vary its rates of postage.

Australia Post may increase the basic postage rate only if the Minister does not disapprove the proposed increase to the basic postage rate within 30 days.

The ACCC intends to release its preliminary view on Australia Post’s draft proposal in November 2019.

The ACCC will soon release an issues paper providing further information on Australia Post’s draft proposal and its review by the ACCC with guidance for submissions.

More information is available at Australia Post letter pricing 2019

Written by Lyndsie Clark

Targeted Media Services Network Founder and Editor Lyndsie Clark has over 12 years of niche publishing experience, working in a variety of roles spanning B2B editorial, sales, operations, events, BD, and management.

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  1. The constant increasing of Print Post costs are crippling for small B2B publishers and will force more of us online.

    Where does it stop?

    Have the newsagent distribution channels looked at print post and if they can compete?

    How about dropping postal deliveries to just three days a week instead of five

    • Yes, it is a really troubling for small publishers. And a circular issue – declining print revenues (for some) and increased postage costs lead to being more stringent subscriber management, and in some cases the discontinuation of print publications. And then Australia Post is saying that the decline in print post volumes is a major factor in increasing the prices!

      I’ll report when the proposal opens for submissions – and encourage all small publishers to put in their two cents!

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