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Brand extensions

Brand extension success: Lawyers Weekly podcast hits half a million downloads

42% of Australian media consumers used websites, other than online newspapers, for news during lockdown

Editorial Operations Sales

Q&A with Rob Gallagher, CEO, Emprise Group

Aspermont generates $200K revenue in new brand extension pre-launch

Emprise Group launches new digital tool CAMPERX

Podcast advertising increasing in Australia, with brand awareness the key goal

Editorial Marketing

MJBiz Daily’s Chris Walsh: our laser-focus on B2B has served us well

Durrant launches new regional magazine brand

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Prime Creative Media picks up event contract

Deloitte releases Australian trends to help refine your podcast strategy

5 strategies to unlock more digital revenue

Marketing Sales

Why magazine publishers need to read Seth Godin’s This is Marketing

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