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Brand extensions

The Lawyers Weekly Show podcast
Publisher news
Brand extension success: Lawyers Weekly podcast hits half a million downloads
Operations
42% of Australian media consumers used websites, other than online newspapers, for news during lockdown
Editorial Operations Sales
Q&A with Rob Gallagher, CEO, Emprise Group
Aspermont launches Mining Journal Stakeholder Engagement Programme brand extension
Publisher news
Aspermont generates $200K revenue in new brand extension pre-launch
Emprise Group launches CAMPERX
Publisher news
Emprise Group launches new digital tool CAMPERX
Podcast advertising
Sales
Podcast advertising increasing in Australia, with brand awareness the key goal
Editorial Marketing
MJBiz Daily’s Chris Walsh: our laser-focus on B2B has served us well
Publisher news
Durrant launches new regional magazine brand
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Publisher news
Prime Creative Media picks up event contract
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Operations
Deloitte releases Australian trends to help refine your podcast strategy
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Sales
5 strategies to unlock more digital revenue
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Marketing Sales
Why magazine publishers need to read Seth Godin’s This is Marketing
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