29 January 2020
LinkedIn has revealed four trends reshaping how companies hire and retain staff in 2020 after surveying over 7,000 hiring professionals across 35 countries. More
Search
Author: Lyndsie Clark
22 January 2020
Australian music and entertainment publisher The Brag Media is implementing a micropayment option across its brands allowing readers the option to “shout its writers a coffee”. More
21 January 2020
Australian business confidence has slumped driven by declining sentiment about the performance of Australia’s economy over the next five years, with some industries experiencing a bigger decline in confidence than others. But is the concern warranted? More
14 January 2020
Nearly three-quarters of consumers say that an SMS message from a business is more likely to get their attention than email or an app notification, according to the latest Australian research by MessageMedia. More
13 January 2020
Over 50 per cent of publishers are looking to increase reader revenue to be their main income stream in 2020 and beyond in addition to launching podcasts and increasing their use of AI, according to a new study by the Reuters Institute for the Study of Journalism. More
10 January 2020
Think that the disruption experienced in the news media and magazine industry is because of new technology and internet platforms? Think again. University of Technology Sydney (UTS) Senior Fellow Jacqui Park explains that true disruption lies in the attention span of your audiences, and there are four factors required to build a sustainable publishing business into the future. More
18 December 2019
Of particular interest to consumer-focused magazines, Pinterest has released its top 100 search trends for 2019 and said it will launch a Pinterest Trends tool to outline the top search terms on the platform within the past 12 months and when search terms peak in popularity. More
16 December 2019
The Australian Government’s planned reforms to strengthen the Australian Privacy Act 1988 are an opportunity to look at successful international models, the national privacy regulator has said. More
13 December 2019
As the year comes to a close, it’s a time for reflection. And planning for next year. The articles that I’ve been reading this week have been inspired by looking back on the year that was, and considering strategies to ensure that 2020 is a success. More
12 December 2019
The Australian Government has released its response and implementation roadmap to the Australian Competition and Consumer Commission’s (ACCC) Digital Platforms Inquiry, with plans to review the Privacy Act and the digital advertising supply chain, reform media regulation, and provide funding to local journalism. More
12 December 2019
Google Australia has released the top search queries made by Australians during 2019. Some searches reflect local and world events and personalities, others focus on DIY, recipes, ‘how to’ and ‘what is’. All queries will be of interest to consumer-focused special interest magazines and websites in developing their content calendar leading into 2020. More
11 December 2019
Ad fraud and non-human traffic remain the biggest concern for Australian digital marketers and agencies, according to the latest Media Trust Study. More
Inspiration
NEWSLETTER
Get news and information to grow your targeted media brand direct to your inbox.
FOLLOW US
@targetedmediaservices
Follow @targetedmediaservices for the latest news, insider access to events and more.