No one knows as much about their audience and how their media consumption habits as the publishers that serve them. But are publishers communicating that effectively to advertising clients? Regional and agricultural newspaper publisher Australian Community Media does. Here’s how. More
“There is not yet any indication of a business model that can effectively replace the advertiser model, which in turn affects the production of this kind of content.” In a speech to the Melbourne Press Club yesterday, ACCC Chair Rod Sims outlined the importance of establishing a regulatory framework with Google and Facebook in light of declining Australian media advertising revenues required to fund quality journalism. More
You’d be hard pressed to find someone who wasn’t familiar with the Humans of New York (HONY) photoblog. Over 18 million people worldwide like the Facebook page, and 8.7 million people follow the Instagram profile. So what is it that niche publishers can learn from the success of the HONY blog? More
Australia Post has submitted to the Australian Competition and Consumer Commission (ACCC) for assessment a proposal to increase the price of its ordinary letter services, including large letter services that cover magazines. The ACCC will welcome submissions on the proposal soon. More
Yaffa Media’s special interest title Bicycling Australia has launched a new cycling event, the Mudgee Classic. Publisher James Yaffa talks about how organising cycling events has been a “game changer” for the 25-year-old brand. More
B2B publisher Aspermont has said that the lifetime value of its brand’s subscriptions are now $45.5 million. More
With days spent scouring the internet for news and information relevant to Australia’s niche publishing industry, Niche Publishing Network Editor Lyndsie Clark shares some key takeaways from this week’s most interesting global publishing news. More
Mumbrella has launched Mumbrella Pro, a new subscription service providing digital access to presentations, case studies, audio and video material from its range of events. More
Australia’s largest B2B publisher Prime Creative Media (PCM) is continuing its steep growth trajectory, and is seeking talented staff to bolster its operations. Newly appointed Chief Operating Officer Zelda Tupicoff spoke with TMSN about her career growth since joining PCM as a Business Development Manager in July 2018. More
The Australian Competition and Consumer Commission (ACCC) has outlined 23 recommendations spanning competition law, consumer protection, media regulations and privacy law in its final 619-page Digital Platforms Inquiry report, which identifies the adverse effects of dominant digital platforms Google and Facebook on publishers and consumers. More
The Australian Government will give the Office of the Australian Information Commissioner (OAIC) new powers to regulate digital platforms, the commissioner has announced following Facebook’s US$5 billion (A$7.17 billion) fine from the US Federal Trade Commission (FTC). More
Podcasts are growing in popularity in Australia and over 1.6 million Australians now download audio or video podcasts in an average four weeks, up from under 1 million just four years ago, new research has found. More
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